عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Donald Parente
Title Proper
Advertising compaign strategy:A guide to marketing communication plans
EDITION STATEMENT
Edition Statement
2nd ed
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
N.Y.
Name of Publisher, Distributor, etc.
Dryden press
Date of Publication, Distribution, etc.
2000
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
XXI,371P.:ILL
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Advertising compaigns.
OTHER CLASS NUMBERS
Class number
659
.
113
,
P228a
,
2000
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Parente,Donald
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Parente,Donald
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
title
