عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1855066289
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
Subsequent Statement of Responsibility
author
Title Proper by Another Author
1877-1936.
Title Proper
The economics of marketing and advertising/William D. Moriarty ; with a new introduction by Morgen Witzel.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Bristtol
Name of Publisher, Distributor, etc.
Thoemmes Press
Date of Publication, Distribution, etc.
2000
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxxvii, vii, 592 p. ; 23 cm.
SERIES
Series Title
Foundations of modern management. Marketing ; v. 1.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing -- France
Entry Element
Advertising
Entry Element
Economics
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
M6
2000
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Moriarty, W. D. (William Daniel)
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Witzel, Morgen
Relator Code
editor
