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عنوان
Customer- oriented marketing strategy: theory and practice
پدید آورنده
Tevfik Dalgic and Tulay Yeniceri
موضوع
Marketing,Consumer satisfaction,Relationship marketing,Customer relations,Marketing - Management
رده
کتابخانه
Campus International Library of Kish University of Tehran
محل استقرار
استان:
Hormozgan
ـ شهر:
Kish
تماس با کتابخانه :
44430055
-
076
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
978-1-60649-520-9
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
.Language of Text, Soundtrack etc
انگليسي
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Tevfik Dalgic and Tulay Yeniceri
Subsequent Statement of Responsibility
author
Title Proper
Customer- oriented marketing strategy: theory and practice
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
Business Expert Press
Date of Publication, Distribution, etc.
2013
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 160 p.: illustrations; 23 cm
SERIES
Series Title
Marketing Strategy Collection, 2150 - 9654
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (p.[147]-156) and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing
Entry Element
Consumer satisfaction
Entry Element
Relationship marketing
Entry Element
Customer relations
Entry Element
Marketing - Management
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
D3
2013
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Dalgic, Tevfik
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Yeniceri, Tulay
Relator Code
author
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