Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd
Title Proper
Entrepreneurship /Robert D. Hisrich, Michael P. Peters, Dean A. Shepherd.
EDITION STATEMENT
Edition Statement
7th ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston
Name of Publisher, Distributor, etc.
McGraw-Hill/Irwin
Date of Publication, Distribution, etc.
c2008.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xviii, 648 p. :ill. ;27 cm.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
The entrepreneurial perspective -- The nature and importance of entrepreneurs -- The entrepreneur and intrapreneurial mind -- The individual entrepreneur -- International entrepreneurship opportunities -- Creating and starting the venture -- Creativity and the business idea -- Legal issues for the entrepreneur -- The business plan: creating and starting the venture -- The marketing plan -- The organizational plan -- The financial plan -- Financing the new venture -- Sources of capital -- Informal risk capital and venture capital -- Managing, growing, and ending the new venture -- Entrepreneurial strategy: Generating and exploiting new entries -- Strategies for growth and managing the implications of growth -- Accessing resources for growth from external sources -- Going public -- Ending the venture.