عنوان
پدید آورنده
موضوع
رده
R HF 5415 .1255 .S8 2012
R
HF
5415
.
1255
.
S8
2012
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9781781630822
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
.Language of Text, Soundtrack etc
انگليسي
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
edited by Adan Miller
Title Proper
Encyclopaedia of strategic brand management : value creation, sustainability, & performance
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London,UK
Name of Publisher, Distributor, etc.
Koros
Date of Publication, Distribution, etc.
c2012
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
v.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
CONTENTS NOTE
Text of Note
v.1.Foundations of brand management. v.2. Elements in stategic brand management. v.3. Strategic planinig in brand management. v.4. Starategic management for brand promotion. v.5. Managing of corporate brand
OTHER VARIANT TITLES
Variant Title
Foundations of brand management
Variant Title
Elements in stategic brand management
Variant Title
Strategic planinig in brand management
Variant Title
Starategic management for brand promotion
Variant Title
Managing of corporate brand
TOPICAL NAME USED AS SUBJECT
Entry Element
Branding (Marketing) -- Management -- Encyclopedias
LIBRARY OF CONGRESS CLASSIFICATION
Class number
R
HF
5415
.
1255
.
S8
2012
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Miller Adan
