عنوان
پدید آورنده
موضوع
رده
NC،999.6،.F8,D47،2007
NC
،
999
.
6
،.
F8
,
D47
،
2007
کتابخانه
محل استقرار
English Book
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Joil Desgrippes and Marc Gobi on the emotional brand experience
First Statement of Responsibility
Written with Anne Hellman
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Beverly
Name of Publisher, Distributor, etc.
Rockport Publishers
Date of Publication, Distribution, etc.
2007
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
208 p.: ill. (some col.)
GENERAL NOTES
Text of Note
Title
TOPICAL NAME USED AS SUBJECT
Entry Element
Desgrippes Gobi
Entry Element
Commercial art -- Psychological aspects
Entry Element
Brand name products -- Marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
NC
Book number
999
.
6
Classification Record Number
.
F8
,
D47
2007
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Desgrippes, Joil.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Gobi, Marc.
Entry Element
Hellman, Anne.
