عنوان
پدید آورنده
موضوع
رده
HF،5825،.J46،1989
HF
،
5825
،.
J46
،
1989
کتابخانه
محل استقرار
English Book
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Creative strategy in advertising
First Statement of Responsibility
A. Jerome Jewler
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
California
Name of Publisher, Distributor, etc.
Wadsworth publishing company
Date of Publication, Distribution, etc.
1989
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xiii, 370 p.: Illus
GENERAL NOTES
Text of Note
Title
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Index
Text of Note
Bibliography
EXTERNAL INDEXES/ABSTRACTS/REFERENCES NOTE
Name of source
Glossary
TOPICAL NAME USED AS SUBJECT
Entry Element
Advertising copy
Entry Element
Advertising layout and typography
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
Book number
5825
Classification Record Number
.
J46
1989
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Jewler, A. Jerome
