عنوان
پدید آورنده
موضوع
رده
HF،5415،.G6243،1986
HF
،
5415
،.
G6243
،
1986
کتابخانه
محل استقرار
English Book
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Promotional Management
First Statement of Responsibility
Norman A. P. Govoni, Robert eng, Morton Galper
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New Jersey
Name of Publisher, Distributor, etc.
Prentic-Hall International Inc
Date of Publication, Distribution, etc.
.1986
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
XIII, 578p
GENERAL NOTES
Text of Note
Title
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Bibliography
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing
Entry Element
Sales Promotion
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
Book number
5415
Classification Record Number
.
G6243
1986
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Govoni, Norman A. P.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Eng, Robert J.
Entry Element
Galper, Morton
