عنوان
پدید آورنده
موضوع
رده
HF,5415.2,.M35543,2009
HF
,
5415
.
2
,.
M35543
,
2009
کتابخانه
محل استقرار
(pbk.)
9780273722038
IR
ebook33338
انگلیسی
IR
Key marketing metrics
[Electronic Resource]
:the 50+ metrics every manager needs to know
/ Paul W. Farris ... [et al.]
Harlow, England ;New York
: Financial Times Prentice Hall,
, 2009.
xiii, 353 p.
: ill. ; 24 cm.
Rev. ed. of: Marketing metrics. 2006.
e
Includes bibliographical references (p. 338-343) and index.
Marketing metrics
Marketing research.
Marketing--Mathematical models
658
.
83015118
HF
,
5415
.
2
,.
M35543
,
2009
Farris, Paul
ایران
658.83015118
9780273722038.pdf
0
old catalog
e
BL
1
a
Y
