عنوان
پدید آورنده
موضوع
رده
HF,5415.153,.V64,2005
HF
,
5415
.
153
,.
V64
,
2005
کتابخانه
محل استقرار
0131860828
IR
ebook1688
انگلیسی
IR
The design of things to come
[Electronic Resource]
:how ordinary people create extraordinary products
/ Craig M. Vogel, Jonathan Cagan, Peter Boatwright
Upper Saddle River, N.J.
: Wharton School Pub.,
, c2005.
xxx, 237 p.
: ill., ports. ; 24 cm.
e
Includes bibliographical references and index.
The new breed of innovator -- Pragmatic innovation: the new mandate -- The art and science of business -- Identifying today's trends for tomorrow's innovations -- Design for desire: the new product prescription -- The powers of stakeholders: people fueling innovation -- B-to-B innovation: the new frontier of fantasy -- Making decisions for profit: success emerging from chaos -- A process for product innovation -- Creating a blanket of IP to protect your brand from the elements -- To hire consultants or build internally: that is the question -- Epilogue: The powers of innovation: the new economy of opportunity.
New products.
Product management.
658
.
575
HF
,
5415
.
153
,.
V64
,
2005
Vogel, Craig M
Cagan, Jonathan� 1961
Boatwright, Peter
ایران
658.575
0131860828.pdf
0
old catalog
e
BL
1
a
Y
