عنوان

Design research :

9782940411740 (pbk.)

2940411743 (pbk.)

9782940447381 (ebook)

bnb

BL1892

انگلیسی

Design research :

investigation for successful creative solutions /

Neil Leonard, Gavin Ambrose.

192 pages :

illustrations ;

23 cm.

Basics graphic design ;

02

Includes bibliographical references and index.

The basics of research : Why research? ; Getting started ; Primary, secondary and tertiary ; Key terminology ; Studio interview : Emily Hale ; Activity : Approaching research -- Understanding context : Audience and social contexts ; Design contexts ; Theoretical underpinning ; Studio interview : Andrew Hussey ; Activity : Convention -- Planning your work : The brief ; Audience ; Sources and credibility ; Recording and documenting ; Studio interview : Brian Rea ; Activity : Audience -- Conducting research : Audience research ; Market research ; Field-based research ; Process-based research ; Studio interview ; Jane Trustram ; Activity : Product and customer -- Using your findings : Understanding your findings ; Responding to your findings ; Studio interview : Underware ; Activity : Classification -- Presenting your findings : Presenting research ; Completing the job ; Studio interview : Tanner Christensen ; Activity : Presenting statistics -- Conclusion.

0

Design research will guide the reader through the early stages of a design project, identifying appropriate research techniques and enabling innovative solutions to be found.--

Graphic arts.

Graphic design (Typography)

Commercial art.

Commercial art.

Graphic arts.

Graphic design (Typography)

Leonard, Neil, (Graphic designer)

Ambrose, Gavin.

20150113112521.0

BL

270410

Y