978-1-138-80469-2
IR
3130
انگلیسی
IR
Brand management
[Book]
:Research, theory and practice
/ Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre
Second edition
London; New York
: Routledge
, 2016.
xiv, 307 p.
:ill. , table
Language: انگلیسی
Print
Index
Bibliography
Brand name products--Management
Branding (Marketing)
HD69
.
B7H43
2016
Heding, Tilde
Knudtzen, Charlotte F
Bjerre, Mogens، 1959-
ایران
old catalog
p
BL
1
a
Y
