عنوان
پدید آورنده
موضوع
رده
HF5415.13 .K654 2004
HF5415
.
13
.
K654
2004
کتابخانه
محل استقرار
0471650226
IR
EB16519
انگلیسی
IR
Ten deadly marketing sins
[Electronic Resource]
:signs and solutions
/ Philip Kotler
Hoboken, N.J.
: Wiley,
, c2004.
viii, 152 p. 23 cm.
e
ng
Includes bibliographical references and index.
Your company is not sufficiently market focused and customer driven -- Your company does not fully understand its target customers -- Your company needs to better define and monitor its competitors -- Your company has not properly managed its relationships with its stakeholders -- Your company is not good at finding new opportunities -- Your company's marketing planning process is deficient -- Your company's product and service policies need tightening -- Your company's brand-building and communication skills are weak -- Your company is not well organized to carry on effective and efficient marketing -- Your company has not made maximum use of technology.
Marketing- Management
658
.
8
HF5415
.
13
.
K654
2004
Kotler, Philip.
ایران
0471650226.pdf
محرمانه
محرمانه
0471650226.pdf
0
متن
old catalog
e
BL
1
a
Y
