عنوان
پدید آورنده
موضوع
رده
HF5415.32 .O55 2005
HF5415
.
32
.
O55
2005
کتابخانه
محل استقرار
0805851542
0805851550
IR
EB22499
انگلیسی
IR
Online consumer psychology
[Electronic Resource]
:understanding and influencing consumer behavior in the virtual world
/ edited by Curtis P. Haugtvedt, Karen A. Machleit, Richard Yalch
Mahwah, N.J.
: Lawrence Erlbaum Associates,
, 2005.
xx, 551 p. ill. 23 cm.
(Advertising and consumer psychology)
e
ng
Includes bibliographical references and index.
Consumer behavior
Internet advertising
Electronic commerce
659
.
14
.
4
019
HF5415
.
32
.
O55
2005
Haugtvedt, Curtis P.,1958-
Machleit, Karen A
Yalch, Richard
ایران
0805851542.pdf
محرمانه
محرمانه
0805851542.pdf
0
متن
old catalog
e
BL
1
a
Y
