عنوان
پدید آورنده
موضوع
رده
HF 5415.15 .H46
HF
5415
.
15
.
H46
کتابخانه
محل استقرار
CE E**1L1
Hendon, Donald W
Classic failures in product marketing : marketing principles violations and how to avoid them
Westport
Quorum Books
1989
ix, 205 p. : ill
Includes bibliographies and indexes
Product management - United States
Business failures - United States
Marketing - United States
New products - United States
HF
5415
.
15
.
H46
AU
Donald W. Hendon
