Design, production and evaluation of a prototype ITV programme for social and political science students at the Open University of Indonesia (Universitas Terbuka)
[Thesis]
D. A. P. Putri
Concordia University (Canada)
1991
126
M.A.
Concordia University (Canada)
1991
The purpose of this thesis was to design, produce and evaluate a prototype television programme intended to support an Organization and Management course. Formative evaluation was employed in every stage of the programme's development: design, script development and production. In the design stage, a needs assessment was conducted prior to script development in order to determine and evaluate the potential target population's problem areas and needs. In the script development stage, the script was reviewed and evaluated by subject matter and media presentation experts. In the last stage, evalution was undertaken with an expert appraisal, one to one evalution and field testing with samples of the intended learning group. Seventy-five percent of the subjects achieved 75% of the objectives. The t-test results indicated that there was a notable increase in knowledge significant at p <.001. Based on results from the technical variable analysis, suggestions were made for programme revision. A final recommendation was directed toward using this development and evaluation model in future programmes. (Abstract shortened by UMI.)