عنوان
پدید آورنده
موضوع
رده
HD30.28 .W597 2008eb
HD30
.
28
.
W597
2008eb
کتابخانه
محل استقرار
0749454342
9780749454340
0749452331
9780749452339
b798365
Strategic planning :
[Book]
how to deliver maximum value through effective business strategy /
Robert G. Wittmann and Matthias P. Reuter.
Philadelphia :
Kogan Page Ltd.,
2008.
1 online resource (xvi, 176 pages) :
illustrations
Includes bibliographical references (pages 165-168) and index.
List of Figures; Preface; About the Authors; List of Abbreviations; 1 The Entire Model; 2 Value Based Management; 3 Environment and Positioning; 4 Offer and Marketing; 5 Knowledge and Competences; 6 Value Chain andOrganization; 7 Measures and Controlling; 8 Leadership and Mobilizing; 9 Finance and Evaluation; 10 Opportunities and Risks; 11 Conclusion; Appendix; References and Further Reading; Index.
0
Strategic Planning is a comprehensive new title, offering practical information on how to develop and implement successful, revenue-generating strategies within your business. In addition to this, the book serves to provide ideas and guidance for producing strategic business plans for your company. Strategic Planning explores the thinking surrounding strategy, and explains concepts such as value based management, the strategic environment, strategies to suit products, establishing strategic strength and gaining competitive advantage.
Strategic planning.
0749452331
Business planning, Handbooks, manuals, etc.
Strategic planning, Handbooks, manuals, etc.
BUSINESS & ECONOMICS-- Strategic Planning.
Business planning.
Strategic planning.
BUS-- 063000
658
.
4/012
22
HD30
.
28
.
W597
2008eb
Wittmann, Robert G.
Reuter, Matthias P.
20201207105625.0
pn
مطالعه متن کتاب [Book]
Y
