عنوان
پدید آورنده
موضوع
رده
HF5438.25 .P673 2008eb
HF5438
.
25
.
P673
2008eb
کتابخانه
محل استقرار
047039935X
0470435232
661236789X
9780470399354
9780470435236
9786612367892
0470237902
1282367897
9780470237908
9781282367890
b794662
The contrarian effect :
[Book]
why it pays (big) to take typical sales advice and do the opposite /
Michael Port and Elizabeth Marshall.
Hoboken, N.J. :
John Wiley & Sons,
©2008.
1 online resource (x, 165 pages)
Includes bibliographical references (pages 151-153) and index.
From the Old World to the New -- Typical tactics are out of sync with the market -- Typical tactics are focused on the wrong person -- Typical tactics damage relationships and long-term potential -- Typical tactical harm reputations and create unintended consequences -- Contrarian primer -- Pendulum swing.
0
Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite . Find an entirely sound approach to building better client relationships and closing more sales by doing the exact opposite that conventional sales advice dictates. Re-examine the most well-worn sales tactics in the business and discover specific and actionable strategies and principles that will help you close more sales today.
OverDrive, Inc.
MIL
1BDBA0C2-1533-47A0-BFC4-65CBDDA98EFF
236789
Contrarian effect.
Marketing.
Sales management.
Selling.
BUSINESS & ECONOMICS-- Green Business.
Marketing.
Sales management.
Selling.
BUS-- 094000
KJS
658
.
8/02
22
HF5438
.
25
.
P673
2008eb
Port, Michael,1970-
Marshall, Elizabeth,1975-
20201207074732.0
pn
مطالعه متن کتاب [Book]
Y
