عنوان
پدید آورنده
موضوع
رده
HE8700.8 .P85 2004eb
HE8700
.
8
.
P85
2004eb
کتابخانه
محل استقرار
0471661880
9780471661887
0471423637
0471735973
9780471423638
9780471735977
b794378
The billion dollar BET :
[Book]
Robert Johnson and the inside story of Black Entertainment Television /
Brett Pulley.
Hoboken, N.J. :
John Wiley & Sons,
©2004.
1 online resource (viii, 248 pages) :
illustrations
"Published simultaneously in Canada."
Includes bibliographical references (pages 229-239) and index.
Prologue: "Bootylicious" -- The Other Side of the Tracks -- Access to Power -- "White Man, Can You Spare Half a Million?" -- Reverend Eldorado -- Country Boy Charm, Predator's Heart -- The Family -- "BET in the House" -- Shakin' It ... Smackin' It -- "Tired Ol' Reruns" -- Wealth and Power -- The Black Disney -- Costly Affairs -- "Sellout!" -- He Got Game -- Epilogue: One Nation Under a Groove.
0
The first-ever in-depth look at one of the greatest business stories of our time. A true heavyweight in the star-studded world of media entertainment, Robert Johnson, the creator of Black Entertainment Television (BET), turned a revolutionary idea and a 15,000 personal loan into a multibillion-dollar empire. As one of the richest black men in America as well as its first black billionaire, Johnson's success with BET has been a social examination into both race and capitalism with his many detractors holding him to a higher standard of cultural responsibility from which his competitors are exempt.
OverDrive, Inc.
OverDrive, Inc.
1D129520-1DAB-45B7-8B51-9DDF221A5A1E
Billion dollar BET.
0471423637
Johnson, Robert L.,1946 April 8-
Johnson, Robert L.,1946 April 8-
Black Entertainment Television-- History.
Black Entertainment Television.
Executives-- United States, Biography.
Television broadcasting-- United States.
Executives.
TECHNOLOGY & ENGINEERING-- Television & Video.
Television broadcasting.
United States.
7
TEC-- 043000
B
22
HE8700
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8
.
P85
2004eb
AP
33100
rvk
Pulley, Brett.
20201207073304.0
pn
مطالعه متن کتاب [Book]
Y
