creating the environment for business value from technology /
Darlene Barrientos Crane and Margery Mayer.
Westport, Conn. :
Praeger,
2003.
1 online resource (xiii, 162 pages) :
illustrations
Includes bibliographical references and index.
Preface; Introduction; I: MAKING THE CASE FOR CUSTOMER AND ORGANIZATION-WIDE BENEFIT FROM TECHNOLOGY; 1. Debunking the "Promise of Technology"; 2. Understanding the Victim's View of Technology; 3. Realizing the Strategic Value of Technology; II: SHIFTING TO ORGANIZATION-WIDE THINKING ABOUT BUSINESS BENEFITS; 4. Building Organization-Wide Processes for Delivering Value from Technology; 5. Creating a Structure for Organization-Wide Collaboration; 6. Developing Organization-Wide Technology Decision Making; III: THE NEW WAY TO GENERATE VALUE FROM TECHNOLOGY.
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Because technology reaches across and beyond the entire organization, there is a critical need for executive accountability, leadership, and involvement to achieve measurable business benefits from technology investments. Too often, the absence of strategic thinking, unverified technology benefits, ineffective organizational collaboration, and vague or dispersed managerial accountability seriously undermine the potential results that could otherwise be achieved from critical initiatives. The authors look realistically at how technology is chosen, how to evaluate existing technology, and how to.
Executive accountability.
9781567206036
Business enterprises-- Communication systems-- Management.
Capital investments-- Cost effectiveness.
Decision making-- Data processing.
Information technology-- Management.
Management-- Data processing.
Management information systems.
BUSINESS & ECONOMICS-- Industrial Management.
BUSINESS & ECONOMICS-- Management Science.
BUSINESS & ECONOMICS-- Management.
BUSINESS & ECONOMICS-- Organizational Behavior.
Business enterprises-- Communication systems-- Management.