عنوان
پدید آورنده
موضوع
رده
HF5415.1265 .W557 2002b
HF5415
.
1265
.
W557
2002b
کتابخانه
محل استقرار
0130650757
0131517074
9780130650757
9780131517073
b789606
Convergence marketing :
[Book]
strategies for reaching the new hybrid consumer /
Yoram (Jerry) Wind & Vijay Mahajan with Robert E. Gunther.
Upper Saddle River, NJ :
Financial Times Prentice Hall,
©2002.
xxviii, 336 pages :
illustrations ;
24 cm
Includes bibliographical references and index.
Communication in marketing.
Consumer behavior.
Internet marketing.
Marketing.
Communication en marketing.
Consommateurs-- Comportement.
Marketing sur Internet.
Marketing.
Communication in marketing.
Consumer behavior.
Internet marketing.
Marketing
Marketing.
Marketing.
658
.
8
21
HF5415
.
1265
.
W557
2002b
85
.
40
QP
600
bcl
rvk
Wind, Yoram.
Gunther, Robert E.,1960-
Mahajan, Vijay.
20201207030232.0
مطالعه متن کتاب [Book]
Y
