عنوان
پدید آورنده
موضوع
رده
PN4867.2 .M48 2009eb
PN4867
.
2
.
M48
2009eb
کتابخانه
محل استقرار
0826272037
9780826272034
082621858X
0826218776
9780826218582
9780826218773
b786360
The vanishing newspaper :
[Book]
saving journalism in the information age /
Philip Meyer.
2nd ed.
Columbia :
University of Missouri Press,
©2009.
1 online resource (x, 245 pages) :
illustrations
Includes bibliographical references and index.
Introduction -- The influence model -- How newspapers made money -- How advertisers made decisions -- Credibility and influence -- Accuracy in reporting -- Readability -- Do editors matter? -- The last line of defense -- Capacity measures -- When newspapers met Wall Street -- Saving journalism -- Feet on the street -- Afterword.
0
"In this edition, Meyer's analysis of the correlation between newspaper quality and profitability is updated and applied to recent developments in the newspaper industry. Meyer argues that understanding the relationship between quality and profit is central to sustaining journalistic excellence and preserving journalism's unique social functions."--Provided by the publisher.
ACSUB2011-2012
OverDrive, Inc.
A58A30AD-9532-4A29-B723-F7266FA1D851
FormOnline
CostPaid
Vanishing newspaper.
9780826218582
Journalism-- Economic aspects-- United States.
Journalism-- United States.
Newspapers.
Journalism-- Economic aspects.
Journalism.
Journalismus
Journalismus.
LANGUAGE ARTS & DISCIPLINES-- Journalism.
Neue Medien
Neue Medien.
Newspapers.
Zeitung
Zeitung.
United States.
7
LAN-- 008000
071/
.
3
22
PN4867
.
2
.
M48
2009eb
Meyer, Philip.
20201207001015.0
pn
مطالعه متن کتاب [Book]
Y
