Internet Management for Nonprofits: Strategies, Tools & Trade Secrets; The AFP Fund Development Series; Contents; Introduction; About the Editors; Part I: Effective Management and Leadership Tools; Chapter 1: The ROI of Social Media; Chapter 2: Path to Managing Your Organization Using Online Tools; Chapter 3: E-governance Is Good Governance; Chapter 4: Social Collaboration and Productivity; Chapter 5: Insight Tools for Surviving and Thriving; Chapter 6: Demystifying Online Metrics; Part II: Managing Fundraising and Building Communities Online.
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The essential guide for nonprofits wanting to manage their Internet applications in a coordinated, cost-effective, and efficient manner. The rapid onset of increasingly advanced and complex technologies has challenged nonprofits to invest with their sparse resources in attempting, and failing, to keep pace with for-profit companies, with the result that most now cannot compete with new commercial products and commercial applications. Nonprofit Internet Management reveals how current technologies can be utilized in full measure most effectively by nonprofits and addresses how to manage various.