عنوان
پدید آورنده
موضوع
رده
P90 .T874 2010eb
P90
.
T874
2010eb
کتابخانه
محل استقرار
0203852109
0203895347
0415876060
9780203852101
9780203895344
9780415876063
0415960584
0415960592
9780415960588
9780415960595
b781961
Media today :
[Book]
an introduction to mass communication /
Joseph Turow.
3rd ed., 2010 update.
New York :
Routledge,
2010.
1 online resource (xxxii, 679 pages) :
illustrations (chiefly color)
Includes bibliographical references and index.
pt. 1. Understanding the nature of mass media -- pt. 2. Media giants and cross-media activities -- pt. 3. The print media -- pt. 4. The electronic media -- pt. 5. Advertising and public relations.
0
Throughout the course of this fascinating book, Joseph Turow repeatedly highlights the key distinctions between mass communication and other forms of communication helping students to become media literate, critical consumers.
MIL
258652
9786612586521
Mass media.
Mass media.
SOCIAL SCIENCE-- Media Studies.
SOC-- 052000
302
.
23
22
P90
.
T874
2010eb
Turow, Joseph.
20201206203531.0
pn
مطالعه متن کتاب [Book]
Y
