Includes bibliographical references (pages 344-370) and index.
Cover; Half-title; Title; Copyright; Dedication; Contents; Illustrations; Acknowledgements; Abbreviations; Introduction: luxury's shadow; Consumerism: cultural or political phenomenon?; Luxury's shadow; 1 Socialism, co-operation, Free Trade and fair trade: the politics of consumption in the nineteenth century; 2 Revolutionary shoppers: the Consumers' Council and scarcity in World War One; 3 The right to live: consumer 'ideology' in inter-war Britain; 4 The price of depression: consumer politics in inter-war Britain; 5 Austerity to affluence: the twilight of the politics of necessity.
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This is the first comprehensive history of consumerism as an organised social and political movement. It explores the history of consumer organisations in twentieth-century Britain and makes a major contribution to an expanding inter-disciplinary discussion of the role of consumption in modern society.
Consumerism in twentieth-century Britain.
Consumerism in 20th century Britain
Consumer protection-- Great Britain-- History-- 20th century.
Consumerism (Economics)-- Great Britain-- History-- 20th century.
Consumerism (Economics)-- Political aspects-- Great Britain-- History-- 20th century.
Consumerism (Economics)-- Social aspects-- Great Britain-- History-- 20th century.
Consumers-- Great Britain-- History-- 20th century.
BUSINESS & ECONOMICS-- Economics-- Macroeconomics.