عنوان
پدید آورنده
موضوع
رده
HD30.3 .K547 2004eb
HD30
.
3
.
K547
2004eb
کتابخانه
محل استقرار
0805838759
0805838767
1410609502
9780805838756
9780805838763
9781410609502
0805838759
b748184
Rumors and rumor control :
[Book]
a manager's guide to understanding and combatting rumors /
Allan J. Kimmel.
Mahwah, NJ :
Lawrence Erlbaum,
2004.
1 online resource (xi, 256 pages) :
illustrations.
LEA's communication series
Includes bibliographical references (pages 233-245) and indexes.
Preface; PART I: UNDERSTANDING RUMORS AND RUMOR TRANSMISSION; PART II: COMBATTING RUMORS IN THE MARKETPLACE AND WORKPLACE; References; Author Index; Subject Index.
0
This project offers a thorough examination of rumours and proposes strategies for organizations to use in combatting rumours that occur both internally and externally. Author Allan J. Kimmel explores the rumour phenomenon and distinguishes it as a distinct form of communication.
FormOnline
CostPaid
Rumors and rumor control.
0805838767
Communication in management.
Crisis management.
Rumor.
Communication en gestion.
Gestion de la crise.
Rumeur.
BUSINESS & ECONOMICS-- Public Relations.
Communication in management.
Crisis management.
Crisisbeheersing.
Geruchten.
Rumor.
BUS-- 052000
659
.
2
22
HD30
.
3
.
K547
2004eb
05
.
12
85
.
08
bcl
bcl
Kimmel, Allan J.
20201204081425.0
pn
مطالعه متن کتاب [Book]
Y
