عنوان
پدید آورنده
موضوع
رده
HD59 .G426 2002
HD59
.
G426
2002
کتابخانه
محل استقرار
0333963652
9780333963654
b742317
Winning reputations :
[Book]
how to be your own spin doctor /
by Chris Genasi.
New York :
Palgrave,
2002.
xiii, 194 pages :
illustrations ;
24 cm
Includes bibliographical references (page 192) and index.
A Good Reputation is Worth Fighting For -- Mastering Your Reputation: the First Small Steps -- Reputation as the New Religion: the Powers Behind the Movement -- Your Reputation Architecture: A Blueprint for a Winning Reputation -- You are Your PR: Living Out Your Reputation -- Reputation as Performance Art -- What the Reputation Consultants Say ... and Don't Say -- The New e-Economy and What it Means for those Building a Winning Reputation -- Spreading Your Gospel: How to Turn Your Employees into Your Biggest Fans -- Winning Reputation Case Studies: Learning From the Best.
0
Corporate image.
Corporations-- Public relations.
Issues management.
Corporate image.
Corporations-- Public relations.
Issues management.
659
.
2/85
21
HD59
.
G426
2002
Genasi, Chris.
20201204030154.0
مطالعه متن کتاب [Book]
Y
