عنوان
پدید آورنده
موضوع
رده
HD69.B7 C53 2004
HD69
.
B7
C53
2004
کتابخانه
محل استقرار
0793183030
9780793183036
b739930
Brandscendence :
[Book]
three essential elements of enduring brands /
Kevin A. Clark.
Chicago, IL :
Dearborn Trade Pub.,
©2004.
viii, 247 pages :
illustrations ;
24 cm
Includes index.
"In Brandscendence: Three Essential Elements of Enduring Brands, Clark outlines his formula for branding success and illustrates how it is applied by the world's most prominent brands. You will learn the three elements of Brandscendence, which Clark says are essential for brand endurance: relevance; context; and mutual benefit."--Jacket.
Brandscendence.
Brand name products-- Management.
Brand name products-- Valuation-- Management.
Brand name products.
Produits de marque-- Évaluation.
Produits de marque-- Gestion.
Produits de marque.
Brand name products-- Management.
Brand name products-- Valuation-- Management.
Brand name products.
658
.
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HD69
.
B7
C53
2004
Clark, Kevin A.
20201204005412.0
مطالعه متن کتاب [Book]
Y
