how to build a strong web presence for your business /
Hugo Barreca and Julia K. O'Neill.
1st ed.
Naperville, IL :
Sphinx Pub.,
2008.
1 online resource (vi, 198 pages)
Quick start your business
Includes index.
Includes bibliographical references and index.
Choosing a form of entity -- Formation and maintenance of your new entity -- Contract basics -- Dealing with employees -- Financing options -- Business plans -- Raising equity -- Your website name -- The internet website and related software and hardware -- Business decisions regarding your software and hardware -- Implementing your software and hardware -- Website content -- Development and practice of business on the internet -- How to attract visitors to your website -- Trademarks and service marks -- Publishing law, copyright, and electronic media.
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Whether you are a small business owner seeking to create or improve your Web presence, or a player in a large corporation who wants to better understand the legal and business fundamentals of your company's Web enterprise, the Business Owner's Guide to the Internet will provide you with the important information you cannot be without!
OverDrive, Inc.
1572486570
Commercial law-- United States.
Electronic commerce-- Law and legislation-- United States, Popular works.
Electronic commerce-- United States, Popular works.
BUSINESS & ECONOMICS-- E-Commerce-- General (see also COMPUTERS-- Electronic Commerce)