عنوان
پدید آورنده
موضوع
رده
BF408 .G664 2004eb
BF408
.
G664
2004eb
کتابخانه
محل استقرار
0471659533
9780471659532
b729108
Ideation :
[Book]
the birth and death of ideas /
Douglas Graham, Thomas T. Bachman.
Hoboken, N.J. :
John Wiley & Sons,
©2004.
1 online resource (xv, 240 pages) :
illustrations
Includes bibliographical references (pages 225-230) and index.
Section A: Introduction: why ideas matter -- The mothers and fathers of invention -- Taxonomy of innovation -- Section B: The life cycle of ideas. Innovate: the birth of an idea -- Register: the first step for every new idea -- Protect: ensure recognition and reward -- Develop: improve your idea -- Value: what is your idea worth -- Market: finding investors and customers -- The death of an idea -- Section C: The innovation industry. A call to action -- The individual innovation imperative -- The corporate innovation imperative -- Academic innovation imperative -- Creative innovation imperative -- The global innovation imperative -- Section D: A vision for the future. The providers, merchants, and consumers of innovation.
0
Douglas Graham, a leading expert in the field of innovation, shows business leaders how to realize step-ahead ideas and Thomas Bachmann, a financial innovator shows how he has put innovative ideas into practice. Ideas are the bedrock foundations of companies. Great companies lead with great ideas, but how do great companies develop those ideas? This book explores the development, processing, and execution of new ideas in modern businesses.
OverDrive, Inc.
Ideation.
0471479446
Creative ability in business.
Creative ability.
Intellectual property.
Creative ability in business.
Creative ability.
Intellectual property.
PSYCHOLOGY-- Cognitive Psychology.
SCIENCE-- Cognitive Science.
PSY-- 008000
SCI-- 090000
153
.
2
22
BF408
.
G664
2004eb
Graham, Douglas,1950-
Bachman, Thomas T.
20201214194214.0
pn
مطالعه متن کتاب [Book]
Y
