Includes bibliographical references (pages 229-230) and index.
Understanding endowment -- Preplanning and assessing readiness for endowment -- Developing the endowment action program and the case for support -- Identifying, cultivating, and soliciting prospective donors -- Managing, investing, and establishing policies -- Caring for donors and the people they trust -- Marketing the endowment -- Measuring success.
0
Essentials of Endowment Building outlines the step-by-step process for developing and implementing an endowment program. In practical, down-to-earth terms, it covers making the case for endowments (involving the board and securing the support of members), raising funds (planned giving and special events), investing the money (asset allocation and spending policies), marketing (preparing a strategic marketing plan), and much more.
OverDrive, Inc.
78EFFEB5-6E25-4407-A5D5-4BA96697EFDB
Nonprofit essentials. Endowment building.
0471678465
Endowment building
Charities-- Finance, Handbooks, manuals, etc.
Deferred giving, Handbooks, manuals, etc.
Endowments, Handbooks, manuals, etc.
Fund raising, Handbooks, manuals, etc.
Nonprofit organizations-- Finance, Handbooks, manuals, etc.
BUSINESS & ECONOMICS-- Investments & Securities-- General.