J. Martin-Barbero ; translated by Elizabeth Fox and Robert A. White ; with an introduction by Philip Schlesinger.
Newbury Park :
SAGE Publications,
1993.
272 pages ;
23 cm
Communication and human values
Translation of: De los medios a las mediaciones.
Includes bibliographical references (pages 246-260) and index.
Introduction -- Philip Schlesinger -- -- PART ONE: THE PEOPLE AND THE MASSES IN CULTURE: THE HIGHLIGHTS OF THE DEBATE -- The Affirmation and Negation of the People as Subjects -- Neither People nor Classes -- Mass Society -- The Culture Industry -- Capitalism and Legitimacy -- Rediscovering the People -- Culture as the Sphere of Action of Hegemony -- -- PART TWO: THE HISTORICAL MATRICES OF MASS MEDIATION -- The Long Process of Enculturation -- From Folklore to Popular Culture -- From the Masses to Mass -- -- PART THREE: MODERNIZATION AND MASS MEDIATION IN LATIN AMERICA -- The Processes -- From Nationalisms to Transnationals -- The Methods -- From Media to Mediations.
0
"Important contribution to Latin American cultural studies focuses on popular culture within a general theory of hegemony. Also relates how mass media define national identities"--Handbook of Latin American Studies, v. 57.