Includes bibliographical references (pages 257-270) and index.
Introduction -- Some background debates -- Representations of gender in the past -- Representations of gender today -- Giddens, modernity and self-identity -- Michel Foucault: discourses and lifestyles -- Queer theory and fluid idenities -- Men's magazines and modern male identites -- Women's magazines and female idenities today -- Directions for living: role models, pop music and self-help discourses -- Conclusions.
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This is an accessible introduction to the relationship between media and gender identities today. David Gauntlett draws on recent theories of identity negotiation and queer theory to understand the place of popular media in people's lives.