Includes bibliographical references (pages 383-418) and index.
"This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike"--Provided by publisher.
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
Safari Books Online
CL0500000109
Global mobile commerce.
1599045583
Mobile commerce.
Telecommunication systems.
BUSINESS & ECONOMICS-- E-Commerce-- Internet Marketing.