Laying the groundwork -- Baseline points of understanding -- Ready, set, go -- Before you get started -- Organizational alignment -- Understanding and mapping organizational alignment -- Support: who is on your side? -- Executive sponsorship and network building -- Executive sponsorship from the executive point of view -- The value of a value prop -- Value prop 101 -- Using your value props -- Executing on the groundwork -- Committees, committees, committees -- Working with PMOs -- Making sense of dollar and cents -- IT : friend or foe? -- Expert Q & A with Brandon Goldfedder -- Engaging the help desk -- Communications, salesmanship and publicity -- The corporate red carpet -- Selling knowledge-based work in real life.
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This work shows practitioners how to take their successful knowledge management pilot programs and expand them throughout the organisation. Keeping the unique challenges of knowledge-based work in mind, Stacy Land explores what knowledge managers/project managers must know.