Introduction: Consuming histories and creating economies -- A door "wide open" imagining Gold Coast markets -- "We cannot afford to be fooled." African intermediaries on shifting commercial terrain -- "In time for independence." Kingsway Department Store, modernity, and the new nation -- "Shop window on the world." Ghana's first international trade fair and the politics of wealth and accumulation -- "Power to the people." Militarization of the market and the war against profiteers -- Afterword: From structural adjustment to shopping malls.
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By emphasizing the centrality of human relationships to Ghana's economic past, Murillo introduces a radical rethinking of consumption studies from an Africa-centered perspective. The result is a keen look at colonial capitalism in all of its intricacies, legacies, and contradictions, including its entanglement with gender and race.