عنوان
پدید آورنده
موضوع
رده
HF5548.32 .S284 2015
HF5548
.
32
.
S284
2015
کتابخانه
محل استقرار
128542543X
9781285425436
Electronic commerce /
[Book]
Gary P. Schneider.
Eleventh edition.
Australia :
South-Western,
2014.
xx, 602 pages :
illustrations ;
24 cm
Previous edition: Boston, Mass.: Course Technology Cengage Learning, 2013.
Includes bibliographical references and index.
pt. 1. Introduction. Introduction to electronic commerce -- Technology infrastructure: the internet and the World Wide Web -- pt. 2. Business strategies for electronic commerce. Selling on the web -- Marketing on the web -- Business-to-business activities: improving efficiency and reducing costs -- Social networking, mobile commerce, and online auctions -- The environment of electronic commerce: legal, ethical, and tax issues -- pt. 3. Technologies for electronic commerce. Web server hardware and software -- Electronic commerce software -- Electronic commerce security -- Payment systems for electronic commerce -- pt. 4. Integration. Managing electronic commerce implementations.
0
This is a complete introduction to the world of electronic commerce, including balanced coverage of technical and business topics.
Electronic commerce-- Management.
Electronic commerce.
Electronic commerce-- Management.
Electronic commerce.
BUS
BUS
658
.
054678
23
HF5548
.
32
.
S284
2015
Schneider, Gary P.,1952-
20200822170142.0
مطالعه متن کتاب [Book]
Y
