The role of Guanxi in buyer-seller relationships in China :
[Book]
a survey of vegetable supply chains in Jiangsu Province
Hualiang Lu.
Wageningen, The Netherlands
Wageningen Academic Publishers
2007
(239 pages) : illustrations, maps
International chains and networks series, v. 1.
Using social, organisational and economic theories, this book develops an integrated research framework to demonstrate the effects of Chinese traditional guanxi networks on modern business relationships and market performance. It also compares the effects of guanxi networks between upstream and downstream partnerships and between traditional and high-value market outlets. It is recognised that quality and safety issues are the major constraints for Chinese vegetables entering into international markets. Primary producers face several bottlenecks such as small production scales, lack of market information and low negotiation power which leads to their exclusion by high-value market outlets such as supermarkets and international markets. Processing and exporting companies, on the other hand, experience instable delivery and inconsistent quality supply. As a result, they remain low-cost exporters in a l.
Business networks -- China -- Jiangsu Sheng.
Interpersonal relations -- China -- Jiangsu Sheng.
Vegetables -- China -- Jiangsu Sheng -- Marketing.