عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
1849505225
9781849505222
b547506
Advances in Culture, Tourism and Hospitality Research, 2.
[Book]
Arch G Woodside
Bradford
Emerald Group Pub.
2008
(393 pages)
Advances in Culture, Tourism, and Ho; Copyright page; Contents; List of Contributors; Editorial Board; Preface; Chapter 1. Perceived risk and novelty-Seeking behavior: The case of tourists on low-Cost travel in Algarve (Portugal); Chapter 2. Industrial tourism theory and implemented strategies; Chapter 3. Independent Traveler Decision-Making; Chapter 4. Mural-based tourism as a strategy for rural community economic development; Chapter 5. Leadership style and employee's job satisfaction in international tourist hotels. Chapter 6. Action and outcome metrics for evaluating destination marketing programs.
Presents answers to the following questions: how do tourists go about seeking high novelty and yet return to the same destination? How do some firms in the same industry end up embracing industrial tourism while other firms reject such business models? How do executive leadership styles affect employee satisfaction in international tourist hotels?
Hospitality industry.
Tourism.
Arch G Woodside
Arch G Woodside
مطالعه متن کتاب [Book]
Y
