عنوان
پدید آورنده
موضوع
رده
HD69.B7 E755 2010
HD69
.
B7
E755
2010
کتابخانه
محل استقرار
294041128X
2940439761
9782940411283
9782940439768
b543797
Brand-driven innovation :
[Book]
strategies for development and design.
Erik Roscam Abbing
Lausanne, Switzerland
AVA Pub. SA
2010
(208 p.) : color illustrations.
Required reading range : module reader.
Pt --;1. The merging worlds of branding, innovation and design --;pt --;2. Brand-driven innovation in practice.
Advertising.
Branding (Marketing)
Technological innovations.
HD69
.
B7
E755
2010
Erik Roscam Abbing
Erik Roscam Abbing
مطالعه متن کتاب [Book]
Y
