عنوان
پدید آورنده
موضوع
رده
HD59.2 .H43 2006
HD59
.
2
.
H43
2006
کتابخانه
محل استقرار
0805837884 (c. : alk. paper)
0805837892 (alk. paper)
b524113
Crisis management by apology :
[Book]
corporate responses to allegations of wrongdoing /
Keith Michael Hearit.
Mahwah, N.J. :
Lawrence Erlbaum Associates,
[2006]
©2006
ix, 250 pages ;
24 cm.
LEA's communication series
Includes bibliographical references (p. 219-240) and indexes.
Introduction -- Apologia, social drama, and public ritual -- Legality and liability -- Apologetic ethics / written with Sandra L. Borden -- Apologia and individuals : politicians, sports figures, and media celebrities -- Apologia and organizations : retail, manufacturing, and not-for-profits -- Institutional apologies : institutional, religious, and governmental -- Conclusions : corporate apologia, ideology, and ethical responses to criticism.
0
Apologizing.
Business communication.
Corporate image.
Corporations-- Public relations.
Crisis management.
659
.
2
22
HD59
.
2
.
H43
2006
Hearit, Keith Michael.
20060807104312.0
rda
مطالعه متن کتاب [Book]
Y
