عنوان
پدید آورنده
موضوع
رده
HD9666.5 .W43 2006
HD9666
.
5
.
W43
2006
کتابخانه
محل استقرار
0253347483
9780253347480
dltt
Profits before people? :
[Book]
ethical standards and the marketing of prescription drugs /
Leonard J. Weber
206 pages ;
24 cm
Bioethics and the humanities
Includes bibliographical references (pages [185]-197) and index
Ethics and for-profit business -- The pharmaceutical industry and its stakeholders -- Drug companies and healthcare professionals : the ethics agenda -- Medical professionalism and scientific integrity -- The industry's code : not good enough -- Drug samples : the most important gifts -- Marketing is not objective education -- Medical education : industry at arm's length -- Clinical research and the limits of commercial interests -- Citizens and consumers -- Direct-to-consumer advertising : conflicting interests -- Direct-to-consumer advertising : better is better
0
Includes information on advertising, conflicts of interest, cost of pharmaceuticals, direct to consumer advertising, advertising to patients, Pfizer, pricing of pharmaceuticals, profit motive, samples of pharmaceuticals, etc
Marketing-- Moral and ethical aspects-- United States
Pharmaceutical industry-- Moral and ethical aspects-- United States
Drug Industry-- economics-- United States
Drug Industry-- ethics-- United States
Marketing-- ethics-- United States
Pharmaceutical Preparations-- United States
174/
.
96151
22
HD9666
.
5
.
W43
2006
2006
F-240
QV
736
W374p
2006
Weber, Leonard J.,1942-
20070330112530.0
rda
مطالعه متن کتاب [Book]
Y
