Matthew Winkler, editor-in-chief with Jennifer Sondag, standards editor, Americas
25th anniversary edition, [13th edition]
xix, 278 pages ;
23 cm
Previous edition: 2011
The Bloomberg way -- The five Fs -- The four-paragraph lead -- Show, don't tell -- Writing well matters -- Preparation -- Headlines -- Covering news -- People -- Enterprise -- Ethics -- How we work -- The data advantage -- Five easy pieces -- Markets -- Companies -- Economies -- Government -- Grammar -- Words and terms