عنوان
پدید آورنده
موضوع
رده
HF5415.32 .R53 1997
HF5415
.
32
.
R53
1997
کتابخانه
محل استقرار
0750623225
b427798
Understanding customers /
[Book]
Chris Rice
2nd ed
Boston :
Butterworth-Heinemann,
1997
vi, 312 p. :
ill. ;
24 cm
The marketing series. Student
"Published on behalf of the Chartered Institute of Marketing."
Rev. ed. of: Consumer behaviour : behavioural aspects of marketing. 1993
Includes bibliographical references (p. 307-308) and index
Consumer behavior
Marketing-- Social aspects
658
.
8/342
21
HF5415
.
32
.
R53
1997
Rice, Chris
Rice, Chris.
Chartered Institute of Marketing
19980601103501.0
مطالعه متن کتاب [Book]
Y
