عنوان
پدید آورنده
موضوع
رده
RA427 .L64 2015
RA427
.
L64
2015
کتابخانه
محل استقرار
1118834704
9781118834701
b418450
Health program management :
[Book]
from development through evaluation /
Beaufort B. Longest, Jr
Second edition
xxiii, 357 pages :
illustrations ;
24 cm
Preceded by Managing health programs and projects / Beaufort B. Longest Jr. 1st ed. c2004
Includes bibliographical references and index
The work of managers in health programs -- Developing and strategizing the future -- Designing for effectiveness -- Leading to accomplish desired results -- Making good management decisions -- Communicating for understanding -- Managing quality-totally -- Commercial and social marketing -- Program evaluation
0
"Teaches students and managers how to develop, lead, and evaluate health programs to ensure quality outcomes. The focus is on the three core management concepts of strategy, design, and leadership, but time is also devoted to describing facilitative management activities integral to successful programs. Students will learn techniques for communication, decision-making, quality assurance, marketing, and program evaluation within the structure of the textbook's program management model"--Provided by publisher
Health program management.
9781118834633
Managing health programs and projects
Organizational change
Public health administration
Health Planning-- methods
Health Services Administration
Organizational Innovation
Program Evaluation
Total Quality Management
610
.
68/5
23
RA427
.
L64
2015
2014
M-813
W
84
.
1
Longest, Beaufort B.,Jr.
20141201125157.0
rda
مطالعه متن کتاب [Book]
Y
