China's outbound tourism : history, current development, and outlook / Wolfgang Georg Alrt -- Evolution of China's policy of outbound tourism / Guangrui Zhang -- Review of Chinese outbound tourism research : status quo and future directions / Ying Wang and Xin (Cathy) Jin -- Mainland Chinese outbound tourism to Hong Kong : recent progress / Tony S.M. Tse -- Mainland Chinese outbound tourism to Macao : recent progress / Xiangping Li -- Mainland Chinese outbound tourism to Taiwan : recent progress / Li Shen, Chia-kuen Cheng, Yann-Jou Lin, and Hsi-Lin Liu -- Mainland Chinese outbound tourism to Asia : recent progress / Hanqin Qiu and Lei Fang -- Mainland Chinese outbound tourism to Australia : recent progress / Iris Mao and Songshan (Sam) Huang -- Mainland Chinese outbound tourism to Europe : recent progress / Berenice Pendzialek -- Mainland Chinese outbound tourism to the United States : recent progress / Hongbo Liu, Xiang (Robert) Li, and Scott C. Johnson -- Service expectations of Chinese outbound tourists / Kevin Kam Fung So, Wei Liu, Ying Wang, and Beverley A. Sparks -- Chinese tourists' on-site experience in Florence : applying the orchestra model / Philip L. Pearce and Mao-Ying Wu -- Chinese gambling preferences and the emergence of casino tourism / IpKin Anthony Wong -- Chinese outbound tourists' shopping behavior / Fang Meng and Pei Zhang -- Chinese outbound tourists' luxury consumption / Wan Yang -- Application of social media among Chinese outbound tourists : platforms and behaviors / Han Shen and Xing Liu -- Your stories online, the heuristics of my next journey / Xin Yang, Dan Wang, and Brian King -- The road less traveled : regional dispersal of Chinese tourists in Australia / Byron W. Keating and Margaret Deery -- An empirical study on travel intention to Japan : a case study of mainland Chinese citizens after the Diaoyu island political crisis / Yingzhi Guo and Yun Chen -- Chinese outbound student-tourists : developing a taste for independent travel / Brian King and Sarah Gardiner -- New perspective for research methodology in the era of China outbound tourism 2.0 : a practitioner's observation / Stanley Chan -- Chinese outbound tourism : a critical inquiry / Rich Harrill, Xiang (Robert) Li, and Honggen Xiao -- Market trends and forecast of Chinese outbound tourism / Li Jason Chen, Gang Li, Lingyun Zhang, and Ruijuan Hu.