\ by Franklynn Peterson and Judi Kesselman-Turkel.
Madison, Wis.
: University of Wisconsin Press
, 2005.
xi, 268 p.
:ill.
Includes bibliographical references and index.
Keys to successful magazine writing -- What a magazine really is -- How to study magazines as markets -- How to pick the right magazines to be your markets -- There's more to writing than typing -- Standard article formats -- The four elements of a good article -- The three standard writing techniques -- The five commandments no pro forgets -- How to write a dynamite query letter -- Sales tactics -- Research, research, research -- Power interviewing -- Writing the first draft -- Good writing==rewriting -- The writer and the law -- Economics.