عنوان
پدید آورنده
موضوع
رده
HF5415,.2 .M355 2009
HF5415
,.
2
.
M355
2009
کتابخانه
محل استقرار
IR
997075
انگلیسی
IR
Marketing Research
[Book]
:Critical Perspectives on Business and Management
/ edited by David F. Birks & Tim Macer
New York, NY
: Routledge
, 2009.
4 v.
(Critical Perspectives on Business and Management)
Print
Bibliography
Index
v. 1. The nature and scope of marketing research.- v. 2. Qualitative marketing research: approaches, techniques and analysis.- v. 3. Quantitative marketing techniques and analyses.- v. 4. Developmental challenges in marketing research
Marketing research
Marketing research - Methodology
بازارشناسی
بازارشناسی - روششناسی
HF5415
,.
2
.
M355
2009
Birks, David F
Macer, Tim
ایران
Library of Foreign Languages and Islamic resource
41
41.pdf
old catalog
p
BL
1
a
Y
