The power of persuasion : how empathy and sincerity work wonders for you - Being a good listener : why listening is so crucial - Attention, please : keeping attention where you want it - Mind your body language : how to read nonverbal signals from others and send out the right ones - Memory magic : the impact of good recall and simple tips to improve your memory - Make words work for you, the power of psycholinguistics : success can depend on saying the right thing at the right time - Telephone telepathy : learn to use the telephone to your best advantage and read situations better - Negotiating for mutual benefit : understand the psychology involved to achieve the best possible result - "Difficult" people (and their behavior) : who are they? - The personality spectrum : how to identify successfully and deal with different "types"