عنوان
پدید آورنده
موضوع
رده
HF .I58 5415.135 1990
HF
.
I58
5415
.
135
1990
کتابخانه
محل استقرار
The Interface of marketing and strategy
edited by George Day, Barton Weitz, Robin Wensley
Greenwich, Conn
.JAI Press
1990
xxi, 453 p. : ill. ; 24 cm
Strategic management policy planning, v. 4
Includes bibliographical references
Marketing - Decision making
Marketing - Management
HF
5415
.
135
.
I58
1990
Day, George S.
Weitz, Barton A.
Wensley, Robin
1944-
English Book
